AI Insights · Timothy · January 2025
Top 5 Meal Kit and Specialty Food Apps on iOS in Turkey: Q4 2024
Explore the performance of leading meal kit and specialty food apps on iOS in Turkey during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the performance of top meal kit and specialty food applications on iOS in Turkey showed varied trends. Data sourced from Sensor Tower provides insights into the weekly downloads, active users, and revenue metrics.
Vivino: Drink The Right Wine from Vivino ApS experienced a consistent increase in weekly revenue, peaking around $863 in the last week of December. Downloads rose steadily, reaching 737 in the same period, while active users grew from 2.8K to over 3.3K throughout the quarter.
Factor_ Prepared Meal Delivery by Factor75 displayed a significant decline in downloads, starting at 482 and dropping to just 12 by the end of December. Active users saw a fluctuation, initially increasing to 3.4K, but eventually descending to 2.1K.
HelloFresh: Meal Kit Delivery demonstrated a downward trend in downloads, beginning at 350 and ending at 55. Active user numbers followed a similar pattern, dropping from 2.5K to just above 2.1K by the quarter's close.
Green Chef: Healthy Recipes showed a steep decline in downloads, from 150 to a mere 1 by the end of December. Active users also decreased from 523 to 340 over the quarter.
EveryPlate: Cooking Simplified saw a sharp decrease in downloads, starting at 122 and dwindling to 2. Active users, however, remained relatively stable, fluctuating around 1.2K.
These trends highlight the dynamic nature of the meal kit and specialty food app market in Turkey. For more detailed insights, visit Sensor Tower.